Blind Sight

(Img source: my dA) Rosen presents an interesting observation in regards to how "images do not necessarily lead to meaning [and that] the information they convey [do] not always lead to knowledge." There is a certain air of ambiguity surrounding images for they leave a broad opportunity for open interpretation. An image may appear simple, yet when graced upon a spectrum of eyes, it may serve as host to a plethora of ulterior meanings. The audience does not conform to become one eye, rather it is comprised of a multitude of perspectives and mindsets. In a way, one image is able to breathe life to a variety of reactions by simply existing. It explains nothing, but rather depends on our very  own consciousness to define and explain it. But, I digress. Images, unlike words, are quite brief. All that's required is a glance to take in the full scope of it. Words or text, on the other hand require different cognitive processes. One needs to first read the words then he or she will need to understand them, and lastly one will need to interpret what was read. That process keeps our attention focused. Yet, the briefness and the lack of a need for any cognitive brunt work that comes with viewing images tends to draw attention for only a short while. There is no need to stop and stare and bore into an image until the eyes water. Everything is already shown to the viewer. There's no need to imagine or conjure up images from words or a need to understand-- unless one truly wishes to do so. The eyes just glaze over the image. One isn't forced to find meaning in the photographs, hence they do not lead to meaning-- unless meaning is desired. They also do not lead to knowledge-- unless knowledge is desired. Whereas, in the written world, seeking meaning and learning are the basis of words. Words are the essence of knowledge. Though one can also say the same for images. They are a universal form of knowledge. Yet, photographs and pictures are often viewed as a vehicle that delivers entertainment rather than one that brings knowledge. A book filled with words would be considered more academic than that of, say, a magazine. Images: empty knowledge, perhaps.